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Arletos Co.
ARLETOS S.A., based in Epirus, has operated in the construction sector since 2000, specializing in building construction, roadworks, and water supply, sewage, and irrigation networks.
Branding Website Logo Corporate Identity Print
Project Challenge
Repositioning ARLETOS in the market came with the challenge of communicating its modern character without compromising its technical identity. The goal was to create a new image that balanced structure and experience with freshness and innovation. Designing a new logo and developing a flexible website were key components of this transformation.
WOW Approach
A custom uppercase typeface was designed exclusively for ARLETOS, featuring strict lines, defined angles, and a clean form. Each letter is inspired by the construction and infrastructure world, highlighting the company’s core values: clarity, stability, and consistency. The visual identity was completed with a modern website that clearly presents services and expertise to professionals and industry stakeholders.
Reimagining a construction brand for today’s world.
WOW Factor
The creation of a custom typographic identity and the strategic renewal of the company’s digital presence led to a strong redefinition of its image. The comprehensive approach conveyed ARLETOS’s experience and technical precision within a modern, competitive visual and communication landscape.
Project Challenge
Repositioning ARLETOS in the market came with the challenge of communicating its modern character without compromising its technical identity. The goal was to create a new image that balanced structure and experience with freshness and innovation. Designing a new logo and developing a flexible website were key components of this transformation.
WOW Approach
A custom uppercase typeface was designed exclusively for ARLETOS, featuring strict lines, defined angles, and a clean form. Each letter is inspired by the construction and infrastructure world, highlighting the company’s core values: clarity, stability, and consistency. The visual identity was completed with a modern website that clearly presents services and expertise to professionals and industry stakeholders.
WOW Branding
Contact
- (+30)2651025255
- info@saywow.gr
