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Brand Strategy
Kyklos Theatre
The Kyklos Theater creates unique performances and experiences in contemporary theater, blending entertainment with the sharing of knowledge. Based in Epirus, it presents theatrical productions, workshops, and educational programs for all ages, aiming to inspire, move, and transform audiences through the art of theater.
Brand Strategy Branding Website Logo Corporate Identity Editorial Social media kit Print Signage
Project Challenge
The need to redefine communication with its potential audience presented an opportunity to reshape the theater’s brand strategy. After research and documentation of the brand’s core components, a unified visual, verbal, and digital identity was developed. The renewal extended to the audience experience in the physical space, print materials, and registration processes.
WOW Approach
We developed a cohesive branding strategy that emphasized the connection between the theater and the local community, building a consistent visual and digital identity that reflects both its artistic and educational roles.
Reposition a brand where expression finds its mojo.
WOW Factor
The complete renewal of the brand experience significantly strengthened Theatro Kyklos's presence. Through a consistent language across all touchpoints—from the stage to digital screens—the audience now immediately recognizes the theater’s identity.
Project Challenge
The need to redefine communication with its potential audience presented an opportunity to reshape the theater’s brand strategy. After research and documentation of the brand’s core components, a unified visual, verbal, and digital identity was developed. The renewal extended to the audience experience in the physical space, print materials, and registration processes.
WOW Approach
We developed a cohesive branding strategy that emphasized the connection between the theater and the local community, building a consistent visual and digital identity that reflects both its artistic and educational roles.
Services
Brand Strategy
Branding
Website
Logo
Corporate Identity
Editorial
Social media kit
Print
Signage
WOW Branding
Contact
- (+30)2651025255
- info@saywow.gr
