We help your brand take form, stay consistent, and stand out.
A strong brand identity combines strategy, aesthetics, and authenticity. We help shape yours with emotional impact and trust-building communication.
Brand Identity Services
From the logo and colors to the tone of your voice, all elements of your identity are designed to work together as a harmonious whole. The result? A brand that stands out with clarity, consistency, and a unique personality.
CREATIVE DIRECTION
Creative direction that ensures consistency, aesthetic impact, and narrative strength in every expression of your brand.
Creative Direction
New Concept Development
Look & Feel Development
Creative Brief
Logotype
We design logos that capture your essence and values, while remaining functional and instantly recognizable.
Logotype
Logotype System
Stylescapes
Logotype Usage Guide
Visual Identity
We develop a visual identity that reflects your character and sets you apart.
Color Palette & Typography
Imagery & Illustrations
Visual System Design
Branded Collateral
Marketing Assets
Verbal Identity
We create powerful messages that amplify your brand’s voice and connect with your audience.
Naming
Tagline
Slogans
Voice & Tone
Core Message
Μία έμπειρη σχεδιαστική ομάδα
Η ομάδα των ειδικών μας στο brand identity στην WOW® είναι αφοσιωμένη στο να αναδείξει το brand σας. Με καινοτόμες λύσεις, διασφαλίζουμε ότι η εταιρική σας ταυτότητα δεν είναι απλώς ελκυστική, αλλά στοχευμένη και αποτελεσματική, ενισχύοντας τη μοναδικότητά σας και εδραιώνοντας μια δυναμική παρουσία στην αγορά.
Τα βήματα δημιουργίας της Ταυτότητας του Brand
FAQs
What is Brand Identity and why is it important?
Brand identity is the visual and verbal expression of your brand, such as logos, colors, and messages. It is important because it creates a consistent image that helps your audience recognize and connect with your brand, building trust and loyalty. A strong corporate identity sets you apart from your competitors and clearly communicates your values and message.
How will I know if the identity resonates with my audience?
Our creative process involves researching and analyzing your target market to ensure that your identity connects with your target audience.
How long does it take to create a brand identity?
Our creative process involves researching and analyzing your target market to ensure that your identity connects with your target audience.
What deliverables are included in Brand Identity?
Depending on the project requirements, deliverables include a comprehensive brand guideline document, logo files, corporate identity, social media graphics, and any other material agreed upon for printing. Most files are provided in either web-optimized (RGB) or print-ready (CMYK) formats in .pdf files. Logo files include .jpg, .png, and .svg in full color and reverse versions.
What is the cost of investing in creating a brand identity?
The cost of the investment depends on various factors, as the creative process is tailored to the needs of each business. Our approach focuses on addressing business challenges or exploiting opportunities, rather than simply designing a graphic or logo.
Isn't brand identity just a logo?
The logo is only part of creating a strong corporate identity. By working with WOW, you will receive a comprehensive service that ensures that every element of your brand is aligned with your business goals and the needs of your audience. From the logo to defining a long-term brand strategy, we take care of every aspect of your success.
What exactly are stylescapes?
A stylescape is a design approach we use at WOW® to capture the look and feel of a brand. It combines elements such as colors, typography, and images, allowing you to understand the general direction of the design before the final implementation. It helps you participate in the process, ensuring that the result reflects your vision.
Εξατομικευμένα πακέτα Ταυτότητας για κάθε Brand
Κάθε brand έχει διαφορετικές ανάγκες,
και γι’ αυτό δημιουργήσαμε πακέτα που προσαρμόζονται στον χρόνο, τον προϋπολογισμό και το όραμά σας.
Sprint®
Logotype design
Λογότυπο & naming
Στοιχεία ταυτότητας (basic)
Mini brand guide
PLUS®
Logotype + Visual Identity
Όλα του Sprint® +
Χρώματα και Τυπογραφία
Εταιρική ταυτότητα
Οδηγός χρήσης Λογοτύπου
pro®
Logotype + Visual + Verbal Identity
Όλα του Plus® +
Τόνος φωνής & tagline
Social media kit
Οδηγός χρήσης Ταυτότητας
Sprint®
2 εβδομάδες
Logotype design
Λογότυπο & naming
Στοιχεία ταυτότητας (basic)
Mini brand guide
PLUS®
1 μήνας
Logotype + Visual Identity
Audit & questionaire
Discovery workshop
Logotype design
Color palette & typography
Corporate identity
Logo usage guide
pro®
2 μήνες
Logotype + Visual + Verbal Identity
Audit & questionaire
Discovery workshop
Sylescapes
Logotype design
Color palette & typography
Tagline
Naming
Tone & voice
Corporate identity
Social media assets
Identity guidelines
A cohesive identity speaks louder than words.
If you’re looking for a brand that speaks your audience’s language and truly stands out — let’s design it together.
WOW Branding
Contact
- (+30)2651025255
- info@saywow.gr
